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10 Incredible Ways To Keep Your Sales Soaring | Print |  E-mail
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Written by Kim and Charles Petty   
Tuesday, 06 May 2008
1. Maximize the effectiveness of your banner ads. Don't just use the same ad on every banner, use a variety to attract the greatest number of clickers.

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Copywriting Mistakes, and How to Avoid Them | Print |  E-mail
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Written by Ray Edwards   
Tuesday, 06 May 2008
Most copywriters make these same three mistakes that hurt the effectiveness of their copy, resulting in fewer opt-ins and fewer sales. Of course, the goal of the direct response copywriting game is to get as much response as possible.

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Niche Marketing for Bigger Profits | Print |  E-mail
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Written by Ray Edwards   
Tuesday, 06 May 2008
Today's topic is: How to tap the profit power of niche marketing.

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How to Turbo-Charge Your Product Launch | Print |  E-mail
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Written by Ray Edwards   
Tuesday, 06 May 2008
Many marketers wonder if product launches still work. We all know the techniques, we all see it coming. Could this formula still work? Why do a product launch, anyway?

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Hype-free Copywriting Made Simple | Print |  E-mail
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Written by Ray Edwards   
Tuesday, 06 May 2008
Every day, I see online copy filled with hype. Despite the fact that hype turns off readers, clients, and even other copywriters, it is still with us. Truth be known, I've been guilty of writing hype myself, probably more than once. So how can we get away from writing hype instead of great copy?

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